The Right Way to Win: Business Ethics in the Real World (St Louis)

September 22, 2020
8:00 AM - 4:00 PM


St Louis Knight Center

Registration Required: Yes


Seminar Details
New for 2020

This course provides ethics training for people who want to win.  That’s because long-term success and ethical conduct spring from the same managerial tools and techniques.  We begin by defining “ethical behavior” and lay out the various ethical frameworks commonly used which can produce varying – and sometimes directly contradictory – outcomes.  We next consider what it means for managers and organizations to act ethically, reviewing contending schools of thought on what an organization’s end goal should be, from maximizing profits to sharing wealth with all stakeholders.  Finally, we look in detail at the tools and techniques for implementing and enforcing ethical behavior throughout an organization.  These include organizational design, process control, culture building, and crisis management.  In sum, participants learn how to do well while doing good.

  • Basic ethical frameworks:  cost/benefit, golden rule, blind bargaining, and virtue
  • Structuring laws, contracts, and governance to promote efficiency and fairness
  • Organizational design, key performance indicators, process controls, and culture building
  • Public-relations crises and political cross-fires

  • Make defensible ethical decisions, build consensus, and counter reputational adversaries Implement and sustain ethical decisions throughout an organization by driving individual accountability 
  • Navigate crises and cutting-edge issues where the risk of reputational damage is high.
Earn a Concentration or your Advanced Management Certificate

This seminar qualifies for one day out of five in the Business Execution Concentration. Earn a concentration by taking five seminar days in this area within two years, or complete 15 seminar days across three defined concentration areas to earn your Advanced Management Certificate.


Robert Zafft, Adjunct Lecturer

Executive Programs, 314-935-9494

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