Tat Y. Chan
Professor of Marketing
Area of Expertise:
Econometrics, Microeconomics/ Industrial Organization, Advertising, Consumer Products Marketing, Marketing Management and Strategy, Marketing Research, Pricing
Research Interests:
Industrial organization, applied econometrics, applied microeconomics, and marketing
Selected Publications:- "Learning from Peers: Knowledge Transfer and Salesforce Productivity Growth", Marketing Science, Issue 4, 463-484, with J. Li, L. Pierce, 2014
- "Compensation and Peer Effects in Competing Sales Teams", Management Science, Issue 8, 1965-1984, with J. Li, L. Pierce, 2014
- "Price Expectations and Purchase Decisions: Evidence from an Online Store Experiment", Springer, Issue 2, 117-130, with A. Cheema, S. Roy, 2014
- "Measuring the Value of Customer Acquisition from Search Advertising", Marketing Science, with C. Wu, Y. Xie, 2011
Awards/Honors:- Olin Award, 2012
- Yale University Fellowship, Yale University, 1996
- Yale Dissertation Fellowship, Yale University
Personal Interests:
Professor Chan enjoys drinking wine (mainly with his wife) and watching soccer (mainly his sons' games).
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Professor Tat Chan is an Associate Professor of Marketing at the Olin Business School, Washington University in St. Louis. He received a Ph.D. in Economics at Yale University in 2001. His research interests are in empirical modeling consumer choice and firm competition using econometric methodologies. He has conducted various research projects in the domain of economics and marketing. His research has been published in top journals such as Journal of Political Economy, RAND Journal of Economics, Marketing Science, Journal of Marketing Research and Management Science.
Tat Y. Chan's Home Page
Tat Y. Chan's Curriculum Vitae
Email: chan@wustl.edu
Phone: (314) 935-6096
PhD 2001, Yale University
Masters of Philosophy 1999, Yale University
MA 1998, Yale University
MBA 1994, University of Hong Kong
BBA 1992, University of Hong Kong
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