Robyn LeBoeuf
Co-Vice Dean of Faculty & Research and Joyce and Chauncy Buchheit Distinguished Professor in Marketing
Area of Expertise:
Consumer Behavior and Decision Making, Marketing Research
Research Interests:
Consumer Behavior, Judgment and Decision Making, Behavioral Decision Theory, Intertemporal Choice, Gift Giving
Selected Publications:
- "Keeping it real: How perceived brand authenticity affects product perceptions", Journal of Consumer Psychology, Issue 30 (1), 40-59, with M. Cinelli, 2020
- "The influence of time-interval descriptions on goal-pursuit decisions", Journal of Marketing Research, Issue 55(2), 291-303, with N. Munichor, 2018
- "Comparison neglect in upgrade decisions", Journal of Marketing Research, Issue 54(4), 556-571, with A. Sela, 2017
- "Over-individuation in gift giving: Shopping for multiple recipients leads givers to choose unique but less preferred gifts", Journal of Consumer Research, Issue 40(6), 1167-1180, with M. Steffel, 2014
- "Consequence-cause matching: Looking to the consequences of events to infer their causes", Journal of Consumer Research, Issue 39(1), 128-141, with M. Norton, 2012
- "Correcting the past: Failures to replicate psi", Journal of Personality and Social Psychology, Issue 103(6), 933-948, with J. Galak, L. Nelson, J. Simmons, 2012
- "Branding alters attitude functions and reduces the advantage of function-matching persuasive appeals", Journal of Marketing Research, Issue 47(2), 348-360, with J. Simmons, 2010
- "Looming losses in future time perception", Journal of Marketing Research, Issue 47(3), 520-530, with B. Bilgin, 2010
- "The conflicting choices of alternating selves", Organizational Behavior and Human Decision Processes, Issue 111(1), 48-61, with E. Shafir, J. Bayuk, 2010
- "The effect of accuracy motivation on anchoring and adjustment: Do people adjust from provided anchors?", Journal of Personality and Social Psychology, Issue 99(2), 917-932, with J. Simmons, L. Nelson, 2010
Academic/Professional Activities:
- Editorial Board Member, Journal of Behavioral Decision Making
- Editorial Board Member, Journal of Consumer Research
- Editorial Board Member, Journal of Experimental Psychology: Learning, Memory, and Cognition
- Associate Editor, Management Science
- Editorial Board Member, Psychological Science
- Editorial Board Member, Social Psychological and Personality Science
Awards/Honors:
- Named to the Poets & Quants List of Top 50 Undergraduate Business Professors in the World, 2018
- Emerson Excellence in Teaching Award, 2018
- Named to the American Marketing Association/ DocSIG List of the Top 50 Most Productive Authors in the Premier Marketing Journals, 2015
- Marketing Faculty Member of the Year Teaching Award, University of Florida, 2008-2009, 2011-2012, and 2012-, 2013
- Teacher of the Year, Warrington College of Business Administration, University of Florida, 2003-2004 and 2009-, 2010
- Hillel Einhorn New Investigator Award, Society for Judgment and Decision Making, 2002
- Phi Beta Kappa, 1996
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Robyn LeBoeuf earned her PhD in psychology at Princeton University. Much of her research has examined how people’s choices, judgments, and behaviors can be biased by incidental factors, like question wording. Her recent projects have investigated how people plan for, and make decisions about, the future, and how people make decisions when giving gifts. She has published articles in a wide variety of psychology and marketing journals, and she was the 2002 recipient of the Hillel Einhorn New Investigator Award.
Robyn LeBoeuf's Curriculum Vitae
Email: leboeuf@WUSTL.EDU
Phone: (314) 935-6622
PhD 2002, Princeton University
MA 1999, Princeton University
BA 1997, American University
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