Marketing Science Curriculum
Prior to the first year – mandatory attendance at math camp (offered through the Economics department) |
First Year |
Recommended Course Sequence
First Semester MEC 610 Microeconomics I (3 credits) Econometrics Course* (3 credits) MKT680 or 681 Machine Learning for Business Applications (3 credits) B53 620 Empirical Methods in Business** (3 credits) Olin PhD Marketing Courses (variable) Second Semester
MEC 611 Microeconomics II (3 credits) L11 Quantitative Methods II (3 credits) Olin PhD Marketing Courses (variable)
*Students may choose one Econometrics course from the following options. All courses are not offered every semester, and courses are subject to change.
Options: L11 5161 Applied Econometrics B54 670 Seminar in Econometrics
**Exact timing of when students take B53 620 Empirical Methods in Business depends on course schedule.
The order of classes may change due to availability, and classes may be substituted with approval. A communications course (that focuses on oral communication) is also recommended during the first two year. When the student takes the course is determined by the student and his/her advisor. Research- Attend Marketing Seminars
- Begin research collaborations
Milestones/Hurdles
- In the summer after the first year, students must meet with the faculty coordinator to discuss progress and complete a progress report to be submitted to the PhD Office by August 1st after the first year.
- Micro Prelim Exam (Offered in June, students must receive a “Distinction/Honors” or “PhD pass” to continue in the PhD program. One retake of the exam is permitted.)
Exemptions: Students do not need to take the exam if they (i) obtain an average A- grade or above for the two Microeconomics courses in the first year, or (ii) obtain an average A- grade or above for all courses taken in the first year. - In August after the first year, students must attend an RA/TA orientation offered by The Teaching Center.
- First-year research paper: Students are required to finish the paper and present to the marketing faculty before the end of the Fall semester in the second year.
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Second Year |
CoursesMKT680 or 681 Machine Learning for Business Applications (3 credits) Olin PhD Marketing Courses Electives (directed readings, independent studies) Research- Attend Marketing Seminars
Milestones/Hurdles- Qualifying field exam: Students are required to pass the exam by the end of September. One retake of the exam is permitted.
- Second-Year research paper: Students are required to finish the paper and present to the marketing faculty before the end of the Fall semester in the second year.
- In the summer, students must meet with the faculty coordinator to discuss progress and complete a progress report to be submitted to the PhD Office by August 1st.
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Third Year |
Courses B53 660 Seminar in Presentation Skills (fall semester, required) Improvisation Course Research- Attend Marketing Seminars
- Paper Presentations (brown bag seminars and conferences)
- Dissertation Research
Milestones/Hurdles- In the summer, students must meet with the faculty coordinator to discuss progress and complete a progress report to be submitted to the PhD Office by August 1st.
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Fourth Year |
Research
- Attend Marketing Seminars
- Paper Presentations (brown bag seminars and conferences)
- Dissertation Research
Milestones/Hurdles- Dissertation Proposal – students must be able to assemble a Research Advisory Committee for the proposal of their dissertation and must submit a Title, Scope and Procedure Form as the committee’s approval of the proposed dissertation by September 30th after the fourth year.
- In the summer, students must meet with the faculty coordinator to discuss progress and complete a progress report to be submitted to the PhD Office by August 1st.
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Fifth Year |
Research
- Attend Marketing Seminars
- Paper Presentations (job market paper presentations with faculty and at conferences)
- Dissertation Research
Milestones/Hurdles- Intent to Graduate (complete form online)
- Job Market and Placement • Oral Defense of Dissertation
- Submission of Examination Approval Form which signifies committee’s approval
- Upload of Final, Approved Dissertation to Graduate School of Arts and Sciences
- Submission of Documented Teaching Requirements to PhD Office
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