Chasing high impact: The new American Dream

  • March 7, 2018
  • By WashU Olin Business School
  • 4 minute read

Written for the Olin Blog on behalf of Bear Studios by Lexi Jackson, BSBA 2020.

Young professionals today are far less likely to be drawn to monetary incentives than past generations. As PwC finds, millennials are driven by feedback, fulfillment, and the potential to create impact. They desire to make a difference in their work and reach high levels of social impact.

As I consider my own career ambitions, I find that they align most closely with this idea. I want to use my career as another platform to affect change and create my livelihood from difference-making.

The hardest question to answer is, where do I begin?

In order to begin a journey toward high impact, an individual has to have a healthy degree of impatience. That is to say, the most impactful individuals do not wait until they are at the most ideal state in their lives to make an impact. They act immediately with the resources they have at the time. Most individuals will never feel fully ready or equipped to believe they have the capacity to make real impact, and, therefore, often do not act.

Don’t Wait to Act

What we forget is that our actions are only as strong as our passions, and our passions cannot be cultivated by resources or opportunity—they exist in us inherently. Those who have the passion to create change are those who know that change can’t wait. And neither can their action.

Perhaps this is why I decided to create Olin Business School’s first Diversity and Inclusion Summit on February 9. I recognized a need within the community for dialogue and action on this topic, and while I didn’t have the personal resources to materialize my passion, I knew that by seeking the proper partners, the event could come to fruition. All it took was my decision to begin action.

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Jackson

My team and I planned the Summit for more than five months. We booked speakers from over seven companies and organizations including Uber, Facebook, US Bank, Build-A-Bear, and more. We sought financial assistance of more than five different student organizations before finding success from our central sponsor, the BSBA office. We overcame challenges, celebrated unexpected opportunities, and crafted an event that attracted more than 80 students, faculty, and community members.

At its inception, the summit appeared to be an impossible undertaking. We did not have the resources, brand, or experience to execute a half-day event. However, if we had waited until we felt completely assured of our ability to succeed, we would likely have never succeeded altogether.

Action Leads to Fulfillment

Young professionals must act with the same diligence if they desire to find fulfillment in every stage of their career. I hear all too often that my peers are accepting jobs that do not fully excite them, simply to serve as an intermediary between now and their dream career. However, that does not have to be the case. High impact jobs can be found at every point on the career track and include jobs that are both meaningful AND lucrative. A high-impact job does not have to mean working at a nonprofit or earning lower wages in the pursuit of a greater good.

This understanding is the exact mission of the organization 80,000 Hours. 80,000 Hours was created by two Oxford researchers and philosophers who found that this generation is driven by high impact through a career, but will too often forfeit these positions of change in fear of financial stability.

Therefore, 80,000 Hours serves as a job search platform where users can find positions that produce high levels of social impact without breaking the bank. The jobs are sorted into a plethora of categories and are designed to teach users about the breadth of social impact. For example, with artificial intelligence positioned at the threshold to the future, there is perhaps no higher impact job that one can hold than to research and understand both its dangers and benefits. In this way, users are able to find surprisingly impactful positions that fulfill their interests and leverage their expertise.

As a member of Bear Studios, a student-run strategy firm and LLC, I actively use the resources and knowledge that I can contribute at the time to add value to our clients’ projects. I may not have all the answers, but that does not mean I should not leverage what I do know to make the biggest impact that I can.

When we begin to measure social impact in a different way, we find ourselves more equipped to act. We find ourselves more fulfilled, more involved, more empowered. We find ourselves making a difference. Most importantly, we find ourselves refusing to wait. And that, is where the change happens.

Pictured above: Charlyn Moss (BSBA 2020), Lexi Jackson (BSBA 2020), Sema Dibooglu (BSBA 2020), Claudia Rivera (BSBA 2020)

About the Author


WashU Olin Business School

WashU Olin Business School

WashU Olin has been a leader and innovator in business education and research for over a century. We offer a global education in the heart of America that transforms the way students look at business. Our esteemed faculty produces research that makes an impact on the world of business and beyond. We are proud to collaborate with organizations in our home community of St. Louis and worldwide to effect meaningful, constructive change.

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