Pier Alsup

Adjunct Lecturer in Marketing

Pier Alsup

Pier Alsup

Pier Yvette Alsup has 26 plus years’ serving as a Chief Marketing and Communications Officer for a financial services organization. As CMO, she collaborated with the CEO in policymaking and planning including creating and ensuring the Diversity, Equity, and Inclusion (DEI) strategy was embedded into the corporate plan.
Pier is a past President of the American Marketing Association – St. Louis Chapter and serves on community and civic boards.

Area of Expertise

Marketing, Marketing Management and Strategy


  • MA 1987, Webster University
  • BS 1980, DePaul University

Teaching Interests

Marketing Management
Inclusive Marketing
Brand Marketing

Personal Interests

Pier enjoys travel, art, family time and participating in community outreach initiatives.